Kicks S Evolves into Kicks Play

April 23rd, 2025 by

Nissan Rebrands Kicks S as Kicks Play

 

For 2025, Nissan is giving drivers more choice by introducing the Nissan Kicks Play—a rebranded version of the first-generation Kicks S grade. While the redesigned 2025 Kicks brings a fresh look and updated features, the Kicks Play offers a familiar design at a more accessible price, making it a smart option for value-focused shoppers.

Pricing and Availability

The 2025 Nissan Kicks Play is available exclusively in the base S trim and is priced at $22,910, including a $1,390 destination charge. This makes it a budget-friendly option, offering a lower entry price compared to the 2025 Nissan Kicks, which has an MSRP of $25,160.

Features and Specifications

The Kicks Play comes equipped with a 1.6-liter four-cylinder engine producing 122 horsepower and 114 lb-ft of torque, paired with a continuously variable transmission and front-wheel drive. While official EPA fuel economy figures are not yet available, the 2024 Kicks achieved 31 mpg in the city and 36 mpg on the highway, suggesting similar efficiency for the Kicks Play.

Standard Equipment

Despite its budget-friendly pricing, the Kicks Play offers a range of standard features, including:

  • Nissan Safety Shield 360 suite, featuring automatic emergency braking with pedestrian detection, reverse automatic braking, lane departure warning, blind spot warning, and rear cross-traffic alert.

  • Cruise Control
  • 7-inch touchscreen infotainment system with Apple CarPlay and Android Auto
  • Three USB ports (one in the front, two for rear passengers)
  • 16-inch steel wheels
  • Easy-Fill Tire Alert
  • 60/40-split folding rear seat
  • Nissan Maintenance Care, covering up to three oil changes during the first two years or 24,000 miles

 

Why the Kicks Play Matters

By retaining the first-generation Kicks S as the Kicks Play, Nissan offers a more affordable entry point into the subcompact SUV market without sacrificing essential features. This strategy caters to budget-conscious consumers seeking a reliable and well-equipped vehicle at a lower price point.

The 2025 Nissan Kicks Play provides an excellent option for those looking for a cost-effective subcompact SUV with modern features and solid performance. With its competitive pricing and comprehensive standard equipment, the Kicks Play stands as a testament to Nissan’s commitment to offering value and versatility to its customers.

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